It is spring, and, as we all know, in spring a young man’s thoughts turn to business ventures, among other things. Here are two such ventures.

Up in North Falmouth, Tim Folan and Kevin Malone have opened a brand new bait and tackle shop, Mad Fish Outfitters. What I like about their approach is that they are starting with a good name and logo, and they are selling more than just gear and bait and all that. They are selling a brand. That is smart.

Hogy Lures is not a new business, but they are moving into new digs in downtown Falmouth. Mike Hogan has been making some unique soft plastic lures that been giving some very impressive results (or so I hear - since last year I have kept my three Hogys safe and dry in their original package). Yesterday Mike was setting up shop, knee deep in Hogys, and obviously enjoying himself.

A sincere good luck to you gentlemen. When you all get big and fancy, remember that the big time publicity from this blog was what really got you going, and then send me some free stuff. Shirt size is XL, hats are, well, I guess one size fits all. And if I can catch a fish on any of your products, you know you have a winner.